Shoulder to Cry on, or a Pat on the Back?

 PR Tissue Issues is a way to look back at past Public Relations blunders and either sigh or cry.

In some cases, PR pros rose to the occasion and used crisis communications as an opportunity to improve their image. Others, however, sank with the ship. I will offer my thoughts on these sad events in the PR industry and decide if they deserve a shoulder to cry on or a pat on the back.

Of course, there is no use looking at the past without considering the present. PR Tissue Issues links the mistakes of the past to crisis communications in the current PR world.

I have this unique theory that history tends to repeat itself–but that’s just me.

Happy Readings,

Ms. Pal

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